AllFrontierGlobal · business library
Business library › The Gordon Growth Model

The Gordon Growth Model

TL;DR The Gordon Growth Model (GGM), also known as the Dividend Discount Model (DDM), is a valuation method used to estimate the intrinsic value of a stock based

Updated Jul 2026Bloom ApplyDigComp Problem solvingType FrameworkDepth FoundationalDifficulty FoundationalRead ~1 minBloom UnderstandConcepts 8 linkedCluster Cluster TMode Chat-ready
Chat with AI about this
Master itDiscoverUnderstandApplyAnalyzeEvaluateCreateTeach— climb from reading to teaching using the actions above

The Gordon Growth Model (GGM), also known as the Dividend Discount Model (DDM), is a valuation method used to estimate the intrinsic value of a stock based on its future dividends. It assumes that dividends will grow at a constant rate indefinitely.

Formula:33 words

Formula:

P0=D1r−gP_0 = \frac{D_1}{r - g}

Where:

  • P0P_0: Current stock price
  • D1D_1: Expected dividend in the next period (Year 1 dividend)
  • rr: Required rate of return (or discount rate)
  • gg: Dividend growth rate

Assumptions:28 words

Assumptions:

  1. Dividends grow at a constant rate (gg) forever.
  2. The required rate of return (rr) is greater than the growth rate (r>gr > g).
  3. The company pays regular dividends.

Example:51 words

Example:

Suppose:

  • The expected dividend next year (D1D_1) = $2.00
  • The required rate of return (rr) = 10% or 0.10
  • The dividend growth rate (gg) = 4% or 0.04

Using the GGM formula: P0=2.000.10−0.04=2.000.06=33.33P_0 = \frac{2.00}{0.10 - 0.04} = \frac{2.00}{0.06} = 33.33

Thus, the intrinsic value of the stock is $33.33.


Strengths:25 words

Strengths:

  • Simplicity: Easy to use and apply for companies with stable and predictable dividend growth.
  • Focus on dividends: Emphasizes the importance of dividend payouts in valuation.

Limitations:42 words

Limitations:

  1. Constant Growth Assumption: The model fails for companies with irregular or unpredictable dividend growth.
  2. Non-dividend-paying stocks: It cannot be used for companies that do not pay dividends.
  3. Sensitive to inputs: Small changes in rr or gg can result in significant valuation changes.

Variants:41 words

Variants:

  1. Zero Growth Model: Assumes dividends do not grow (g=0g = 0). The formula becomes: P0=DrP_0 = \frac{D}{r}
  2. Two-stage or Multi-stage Growth Models: Used when dividends are expected to grow at varying rates over time before settling into a constant growth phase.
Chat with AI about this

Prompt pack

AI intelligence briefing

A live synthesis of the freshest signals on The Gordon Growth Model — what matters now, the trend, and a recommendation.

Live intelligence

Skills & careers — ESCO occupations & skills
Standards — IETF / RFC documents
Latest research — open scholarly works
Books — titles on this topic
In context — encyclopaedic summary
Wikidata entity — identify the concept (→ sameAs)
Papers (Semantic Scholar) — recent scholarship
Code — GitHub repositories
Discussion — Hacker News threads

Concept map

CTR vs Organic G…Growth HackingGrowth marketingMarket cap GDP r…Reward-to-Risk r…Mathematics in B…The Gordon Growth …

Click a node to open it · explore the full knowledge graph →

See also

Take The Gordon Growth Model further

Amit Jain — 25+ years across brand strategy, global marketing, AI & education. Individual, corporate & custom programmes, certificate on completion.

Write to Amit

A question, a correction, or something you'd like covered. It goes straight to his inbox — no list, no newsletter.